12-07-2012, 02:20 AM
I think that Ivy's point is that if your negotiating a big tv contract and everyone is operating on the belief that they're investing on a team that will be more watched down the road than it is now, it's still better to be selling the rights to broadcast an 85 win team than a 70 win team. And a really, really horrible team will get a crappier deal than a team that's simply not making the playoffs but that are at least mediocre and watchable.It's fine to say they can't contend till 2015 but if you decide that means you field garbage till then, garbage is what you have to peddle to television networks. Saving 10s of millions to lose hundreds of millions is a bad idea.